If you're not in the top 3 on Google Maps, your competitor is getting your calls.
Local SEO and web design for Central Illinois service businesses. We make sure you show up first when someone nearby searches for what you do.
Only 35% of local businesses have a fully optimized Google Business Profile.
The other 65% are invisible. If your profile is incomplete, has the wrong categories, or has not been posted to in months — Google is not showing you to anyone. That is fixable.
Four things that move the needle.
No fluff. These are the specific deliverables that get local businesses ranking on Maps and search.
Google Business Profile Overhaul
Your GBP is the single most important asset for local rankings. We audit and rebuild every field — categories, services, attributes, photos, and description. We set it up the way Google wants to see it, not the way you filled it out at 11 p.m. three years ago.
- Primary and secondary category optimization
- Service and product listings
- Geo-tagged photo uploads
- Q&A seeding with common customer questions
Citation Building — 50+ Directories
Google trusts businesses that show up consistently across the web. We submit and verify your name, address, and phone number on 50+ directories — Yelp, Angi, BBB, Apple Maps, industry-specific platforms, and more. Consistent citations are one of the strongest local ranking signals.
- NAP consistency audit and cleanup
- 50+ directory submissions
- Industry-specific directory listings
- Duplicate listing removal
Local Service Pages
A single "Services" page does not rank for anything. We build dedicated pages for each service you offer in each city you serve. "Drain Cleaning in Morton IL" ranks. "Our Services" does not.
- Service + location keyword targeting
- Unique copy per page (no templates)
- Clear calls-to-action on every page
- Internal linking strategy
Technical SEO & Schema
Your site needs to load fast, work on mobile, and tell Google exactly what your business does. We handle the invisible stuff — site speed, structured data, mobile optimization, and crawlability — so the visible stuff (your rankings) improves.
- Core Web Vitals optimization
- LocalBusiness schema markup
- Mobile-first responsive design
- XML sitemap and robots.txt setup
A realistic timeline. No fairy tales.
SEO is not overnight. But it is not a mystery either. Here is what most clients see.
Month 1: Foundation
GBP overhaul complete. Citations submitted. Site audit done. Service pages in production. You will see improved profile views within weeks.
Month 3: Traction
Citations are live and indexed. Service pages are ranking for long-tail keywords. Map Pack visibility is increasing. Calls start picking up.
Month 6: Momentum
Top 3 Map Pack for primary keywords. Organic traffic up 40-80%. A consistent flow of calls and form fills from people who found you on Google.
Local SEO is Pillar 1.
Here's how it connects to the rest.
SEO gets you found. But when you pair it with paid ads and reputation management, each pillar makes the others stronger. That is The Local Lead Engine.
Find out where you stand on Google.
We will pull your rankings, audit your Google Business Profile, and show you exactly what is costing you calls. Free. No obligation.