FAQ

Straight answers. No jargon.

If your question isn't here, book a call. We'll answer it in person.

THE SYSTEM

How the Local Lead Engine works.

What exactly does LeadEngine do?

We install a lead generation system for local businesses. That means getting you found on Google (SEO and Maps), putting you in front of buyers when they're ready to hire (ads), and building the trust that wins the call (reviews and reputation). Three pillars, one system.

How is this different from other agencies?

Most agencies sell individual services — SEO here, ads there. We build a system where all three pillars work together. We're also month-to-month, report in plain English, and you own everything we build. No hostage situations, no jargon, no mystery.

What industries do you work with?

Home services (HVAC, plumbing, electrical, roofing), health and wellness (dentists, chiropractors, med spas), professional services (legal, accounting), and manufacturing/fabrication. If you're a local business that relies on getting found online, we can probably help.

Do you work with businesses outside Central Illinois?

Our system is built for local service businesses, and we specialize in Central Illinois markets. That said, the framework works anywhere. If you're a local business outside our core area, book a call and we'll tell you honestly whether we're the right fit.

WORKING TOGETHER

What it's like to work with us.

How much of my time does this take?

Very little after onboarding. The initial setup takes about an hour of your time for a kickoff call. After that, we handle everything. You'll get a monthly Scoreboard and a Loom walkthrough — and you're always welcome to reach out with questions.

How do you report on results?

Before every billing cycle, you get a one-page Scoreboard report and a Loom video walkthrough from Zach. Plain English. Leads generated, calls tracked, what we did, and what's next. No 30-page PDF full of acronyms.

Who will I be working with?

Zach. Directly. You won't get handed off to a junior account manager three weeks in. As we grow, the team grows — but you'll always have a direct line to the person making decisions on your account.

How long does setup take?

Most clients are fully onboarded within 2-3 weeks. That includes the kickoff call, audit, strategy build, and initial campaign launch. Paid ads can start generating leads within the first week after launch. SEO takes longer to show results — typically 60-90 days.

Do I own my website and ad accounts?

Yes. 100%. Your website, your Google Ads account, your data — it's all yours. If we part ways, you keep everything. We don't believe in holding your business hostage.

PRICING

Money questions, answered.

How much does it cost?

Plans start at $1,500/month. There's a one-time setup fee that covers the initial audit, strategy, and build-out. Ad spend is separate and goes directly to the platform. Visit our pricing page for full details.

Are there long-term contracts?

No. Every plan is month-to-month. Give us 30 days' notice and you're free to go. No cancellation fees. We earn your business every month — that's how we stay motivated to deliver.

What's the ROI?

It depends on your industry and average job value. If you're an HVAC company and one booked job is worth $5,000-$15,000, the math gets clear fast. We'll walk through projected ROI on your Discovery Call using your actual numbers.

TRUST

Why should you believe us?

I've been burned by an agency before. Why is this different?

We hear this constantly. Here's the difference: month-to-month billing (so you can leave anytime), plain-English reporting (so you actually understand what's happening), and you own everything (so there's no hostage situation). We built LeadEngine specifically to be the opposite of that experience.

How do I know it's working?

The Scoreboard. Every month, before your invoice, you get a one-page report and a video walkthrough showing exactly what happened — leads generated, calls tracked, rankings moved. If the numbers aren't there, you'll see it. And so will we.

Can I talk to a current client?

Yes. Ask us on your Discovery Call and we'll connect you with a client in a similar industry. We're proud of the work we do and our clients are happy to share their experience.

STILL HAVE QUESTIONS?

Let's talk.

Book a free 30-minute Discovery Call. Ask anything. We'll give you straight answers — no matter what.

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